It’s not that easy to go from zero visitors to thousands of potential customers in an instant. But if you implement the right traffic-generating strategy, you can increase the number of visitors coming in to your website. If you can get enough traffic, that means you can generate sales. And you can check the main components in your salesto get more traffic and keep it coming.
Getting Instant and Cheap Traffic
The key components in the sales process that you need to test are opt-in offer, navigation, order form, and sales copy. You need to test them first before implementing your large-scale traffic generating campaign. Why is it important? Because this will help you prevent losing huge money once the campaign fails. Here are some of the best ways to attract visitors to your site:
- Test your site. There are actually plenty of components to test in your website. That includes your web design, content, and many others. However, stick to what’s more important when testing your website. The basics are your salescopy, order process, opt-in offer, and site navigation. Later on, you can test other components once your sales generation is stable.
- Use Yahoo! Search Marketing. Pay-per-click search engines offer cheap and instant qualified traffic. But you need to come up with some targeted keywords in order to get results. Bidding to appear on top listings gives visibility on search results like Yahoo, MSN, and others. This will help you reach 80% of internet users across the globe.
- Offer free content such as eBooks. Providing irresistible free resources in exchange of priceless publicity is a common practice among digital marketers today. For instance, a valuable eBook or well-written blog posts can generate loads of web traffic without spending a dime. Just don’t use sales pitch in writing them so you won’t shoo potential customers away.